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Business Awareness

For small business owners, one gets used to saving money, doing as many tasks as possible and multitasking on a regular basis.  As a good business practice, however, it is important to know how to do all aspects of your business well and sometimes, it means hiring staff to do it, outsourcing the job and/or more »

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Thankful for a Successful Business

“Thankfulness is the beginning of gratitude. Gratitude is the completion of thankfulness. Thankfulness may consist merely of words. Gratitude is shown in acts.” ~Henri Frederic Amiel. It is this time of year that we are reminded to be thankful and grateful for the gifts we have been given.  This translates not only in our personal more »

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Pricing for your Services: What are you worth?

Creating price breaks and price points is a tricky process, especially when you are first starting out.  There are different philosophies behind how to price for your products and services.  In the beginning, you may want to start out at a lower price, just to ‘test’ the market and see if there is a client more »

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Business Blog: More Important to be Present not Perfect

Many business owners fear blogging and social media.  This is because not only is it relatively new but it also involves technology that you may or may not be familiar with.  Guess what?  You don’t have to be perfect.  You can grow into it.  What’s more important is that you are learning and you are more »

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Build Your Presence Online

For small business owners, building your website and your online presence can seem daunting.  As long as you take the necessary steps to keep it simple, clean and targeted, it can work out to be quite fruitful for you and your business.  Your online presence starts with you and your website architect.  As the owner, more »

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Everyday Marketing to Promote Your Business

Marketing is not just a subject we learn about in school.  As small business owners, it is important to continuously think about what you can do to promote your products and services.  We know typically, the salespeople are the ones who actively market the products and services to the clients.  Today, it is actually better more »

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Promotional Gifts for Your Clients – Say Thanks!

In our business world, it is important to acknowledge how important our clients are to us.  The Holiday season is fast approaching and as part of your overall marketing strategy and budget, it is important to plan how you say “Thank You”.  In this very busy world, a little something can go a long way.  more »

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How Small Businesses Affect Our Community

Guest Blogger, Mark Turner, President / CEO of the Gilroy Chamber of Commerce offers his blog post entitled “How Small Businesses Affect Our Community”.  Mark Turner is the key executive staff member and oversees the Chamber operations, communications, legislative affairs, and major fund developments. Small business affects our local economy in a big way! While more »

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Best Ways for Small Business Owners to Promote their Products and Services

Guest Blogger, Mark Turner, President / CEO of the Gilroy Chamber of Commerce offers his “Best Ways for Small Business Owners to Promote their Products and Services”.  Mark Turner is the key executive staff member and oversees the Chamber operations, communications, legislative affairs, and major fund developments. We can all talk about a product we’ve more »

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Small Business Owners: Marketing Your Business

Marketing is how you let people know about your products and services.  Imagine meeting someone at a coffee shop after you drop your kids off.  As a small business owner, you get out to meet clients at a comfortable third place so you can relax and discuss business.  You meet new people in the process.  more »

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Best Advice For Small Business Owners

Guest Blogger, Mark Turner, President / CEO of the Gilroy Chamber of Commerce offers his “Best Advice for Small Business Owners”.  Mark Turner is the key executive staff member and oversees the Chamber operations, communications, legislative affairs, and major fund developments. The best advice I can give to small business owners is, talk to other more »

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Websties for Contractors

10 Worst Website Mistakes for Contractors

    Ignoring Keywords Keywords are the words or phrases that people search for in order to find an answer to their question. If I live in Denver and am looking to remodel my home, chances are I will be typing “Denver home renovation” or just “home renovation”. Google always assumes your location as part more »

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Small Business Owners: Branding Your Business

The human brain will not remember something unless it is memorable in some way.  In fact, studies show it takes over 37 times before a business brand is recognized.  Thus, we have some suggestions for businesses to make themselves recognizable and memorable to your clients.  A brand tells your customer who you are.  Here’s a more »

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