ABD Promotions proudly welcomes our newest member of the screen partner family. We have just finished installing two advertising locations at the Gilroy Chamber of Commerce. What a great opportunity to advertise to all of the local businesses that deal with the Chamber every day. One of the screens is located in the reception area more »
As a small business owner, it is important to grow your social media network but most especially through Linkedin. The power of this social media group is different for a number of reasons: 1) You can build your connections to clients, partners, professionals and peers. 2) It is a professional platform rather than a purely more »
Sometimes it amazes me how you can be inspired by a simple song. In this instance, a song by Linkin Park called “Remember the Name” inspired me to write about why branding for your business can be so difficult, yet important. The lyrics go “This is ten percent luck, twenty percent skill, Fifteen percent concentrated more »
As a small business owner, are you in tune with what will make your business successful? Much like Survival of the Fittest, your business instincts will help determine whether or not you have what it takes to be successful. An instinct is an untaught ability to do something. Here are some questions for you to more »
Amazing how we work everyday as small business owners but do we really take time to see what works and what doesn’t? In order to start a business, you have to have a product or service that you offer, or perhaps several. Thus, we are mavens for what we offer. Do we sell our products more »
Have you heard of the saying “tell me who your friends are and I’ll tell you who you are”? This goes for small business owners too. Being associated with successful companies implies that you too have been successful in order to be a viable part of that circle. So I ask you…..are you in the more »
What makes it so someone remember you above the rest? Was your encounter with them memorable in some way? Was it unusual, difficult, happy, sad, funny? Often, people don’t remember what you say but rather how you make them feel. This is why attention to detail when delivering your product or service is critical. more »
As a small business owner, I ask why experienced business owners have more success than those who have just started. Part of the answer lies in how you answer the question “Is it easy to buy from you?” Have you made it as easy as possible for your client to order from you? Are you more »
When you were in school, you had a certain idea of why you were taught how to write and for what reason. For small business owners, you may or may not see the value in writing everyday or blogging. This process of blogging everyday allows you to continue to build your relationship with your audience. more »
YOLO. You Only Live Once. So I ask you……Do you LOVE what you do? Some people call it passion. I think it is even more than that. People say you communicate with all that you do – verbal, body language, attitude and most importantly, your actions. What makes one person more successful than the other? more »
We go into business because we love the products and services we offer. How do you know if you’re successful at it? Growing up, we all have our own individual experiences of what math was like and what application it had in our lives. Now, as business owners, the measures we choose to determine success more »
Everyone loves a good story, no matter how old you are. We are taught lessons from a very early age through storytelling. It captivates our imagination and draws our attention to the ups and downs of the characters in your story. When running a business, often the same strategies work. When telling the story of more »
When running a small business, marketing is critical. How do you stay on the radar so others are aware of your products and services? Networking is the answer. Knowing who your partners are, knowing which businesses will benefit when you benefit and knowing who your customers are will help with how you should network. Do more »
Have you heard kids today say “YOLO!” This stands for You only live once. With this way of thinking, I was pondering how this translate when calculating business risks. Now, in January 2013, we are in the process of planning the year ahead of us. What will take our business to the next level? What more »
When you are a small business owner, what you do matters. You are, in effect, communicating to your customers in non-traditional ways. Your words are certainly powerful but other factors will also represent who you are and what your business is about. Are you a giving business owners, actively involved in your community? Do you more »
