Ever wonder what is means to have enough time in the day to allow for creativity. What I mean by this is that sometimes, as small business owners, we think being busy all day, every day will help us achieve our intended business outcomes. Work Smarter my friends….not harder. When we are not overbooked, we more »
ABD Promotions proudly welcomes our newest member of the screen partner family. We have just finished installing two advertising locations at the Gilroy Chamber of Commerce. What a great opportunity to advertise to all of the local businesses that deal with the Chamber every day. One of the screens is located in the reception area more »
This article began with a little bet we made our children. We bet them they could not get 10,000 YouTube views on an original video they created. We even tried sweetening the deal with a prize if they succeed. They made a couple of attempts but were easily discouraged because creating a compelling viral video more »
Sometimes it amazes me how you can be inspired by a simple song. In this instance, a song by Linkin Park called “Remember the Name” inspired me to write about why branding for your business can be so difficult, yet important. The lyrics go “This is ten percent luck, twenty percent skill, Fifteen percent concentrated more »
Amazing how we work with people everyday and when we meet them, they share what their specialty is, what their passion is…. We love our work because we get to learn so much about what others do for a living. What’s missing, however, is the ability to translate their skills and expertise into writing. Posting more »
Why do people do business with some people and not with others? Is it competency, clear expectations, timeliness, friendship or perhaps plain and simple – because they trust you? Perhaps all of the above? Well, the challenge for many small business owners is showing folks the reason for why they need to work with you. more »
Have you heard of the saying “tell me who your friends are and I’ll tell you who you are”? This goes for small business owners too. Being associated with successful companies implies that you too have been successful in order to be a viable part of that circle. So I ask you…..are you in the more »
What makes it so someone remember you above the rest? Was your encounter with them memorable in some way? Was it unusual, difficult, happy, sad, funny? Often, people don’t remember what you say but rather how you make them feel. This is why attention to detail when delivering your product or service is critical. more »
As a small business owner, I ask why experienced business owners have more success than those who have just started. Part of the answer lies in how you answer the question “Is it easy to buy from you?” Have you made it as easy as possible for your client to order from you? Are you more »
When you were in school, you had a certain idea of why you were taught how to write and for what reason. For small business owners, you may or may not see the value in writing everyday or blogging. This process of blogging everyday allows you to continue to build your relationship with your audience. more »
YOLO. You Only Live Once. So I ask you……Do you LOVE what you do? Some people call it passion. I think it is even more than that. People say you communicate with all that you do – verbal, body language, attitude and most importantly, your actions. What makes one person more successful than the other? more »
We go into business because we love the products and services we offer. How do you know if you’re successful at it? Growing up, we all have our own individual experiences of what math was like and what application it had in our lives. Now, as business owners, the measures we choose to determine success more »
When running a small business, marketing is critical. How do you stay on the radar so others are aware of your products and services? Networking is the answer. Knowing who your partners are, knowing which businesses will benefit when you benefit and knowing who your customers are will help with how you should network. Do more »
Ask me if your business is a success and I will respond by asking what you do each day to grow your business. The time and effort it takes to be successful lies in the planning and actions you take everyday. Sounds easy? Not at all. Sounds simple? Yes, but simple is not necessarily easy. more »
We are so excited to announce that we now have two additional screens at the Morgan Hill Chamber of Commerce. One screen is 46″ by the window facing Downtown Morgan Hill. As people pass by, they will able to see ads about local businesses and what is happening at the Morgan Hill Chamber. There will more »
