Archive | Social Media

reaching out

Reaching Out

Written By: Cheryl Ellemberg, www.abdpromotions.com, www.ABDwebsiteDesign.com Often, we will ask “How do you reach out to your target audience?”  Even before that we will ask “Who is your target audience?” Someone once said when beginning a conversation, you should “anchor” the conversation….meaning start off at a place when you are on common ground with the […]

Continue Reading 0
adaptation small business

Adaptation for Small Business Owners

Written By: Cheryl Ellemberg, www.abdpromotions.com, www.ABDwebsiteDesign.com Adaptation is a skill that small business owners need to have in order to survive an ever changing world.  In previous blog posts, I have written about becoming the change you want to see in the world.  Your adaptation skills will determine whether or not you can be successful. […]

Continue Reading 0
manyhatssmallbusiness

How to Market as a Small Business Owner

Written By: Cheryl Ellemberg, www.abdpromotions.com, www.ABDwebsiteDesign.com As a small business owner, you have products and services you want to offer.  So the question is: How do you market yourself so your leads convert into actual sales? There are two important outcomes for small business owners: 1) Profit – Ensuring that you are actually selling your […]

Continue Reading 0
Success small business

How Do Small Businesses Reach Their Target Audiences

Written By: Cheryl Ellemberg, www.abdpromotions.com, www.ABDwebsiteDesign.com As a small business owner, you have products and services you want to offer.  So the net question is: How do you create a following? Social Media means several things to small businesses. It is a way to Build Relationships It allows for Communication and Conversation. Using certain platforms […]

Continue Reading 0
social media small business

Social Media for Small Businesses

Written By: Cheryl Ellemberg, www.abdpromotions.com, www.ABDwebsiteDesign.com Social Media means several things to small businesses. It is a way to Build Relationships It allows for Communication and Conversation. Using certain platforms allows for real-time feedback about products and services. It means Actively Participating with your customers. It is about Engaging your audience. Regardless of which platforms […]

Continue Reading 0
small business

Small Business Goals

Written By: Cheryl Ellemberg, www.abdpromotions.com, www.ABDwebsiteDesign.com It is our business to help small businesses succeed but what does success mean?  There is no simple formula but there are simple ways of thinking strategically about how to achieve success for a small business. Here are some tips: 1) Vision – What is your Vision for your […]

Continue Reading 0
tootyourhornabd

Toot Your Horn: Marketing for Your Business

Written By: Cheryl Ellemberg, www.abdpromotions.com, www.ABDwebsiteDesign.com Marketing for your small business can be challenging at times.  In order to be a successful business, one needs to decide how to prioritize how to spend your time.   Jim Rohn once said “Formal education will make you a living; self-education will make you a fortune.”  This includes the […]

Continue Reading 0

Helping Small Businesses Grow

Written By: Cheryl Ellemberg, www.abdpromotions.com, www.ABDwebsiteDesign.com   How do you help small businesses grow?  Successful businesses continue to strengthen their technical expertise, broaden their audience reach and evolve to the needs of their customers.  It is so important to understand what your clients are asking for so they can be successful in achieving their business […]

Continue Reading 0

Fools Gold or the Real Thing

Written By: Cheryl Ellemberg, www.abdpromotions.com, www.gilroypromo.com How can you tell when you meet someone if it’s the real thing?  Today, you can meet someone over the internet, through social media, or you can see someone locally at the store, etc.  In fact, there are more opportunities to meet people but how do you know it’s […]

Continue Reading 0

AUTHENTICITY

Written By: Cheryl Ellemberg, www.abdpromotions.com, www.gilroypromo.com Recently, I read the book The Thank You Economy by Gary Vaynerchuk.  As he states “The Internet, where The Thank You Economy was born, has given consumers back their voice, and the tremendous power of their opinions via social media means that companies and brands have to compete on […]

Continue Reading 0

Tips for Engaging Your Audience

Written by: Cheryl Ellemberg, www.abdpromotions.com, www.gilroypromo.com The question is: How do you Continue to Engage Your Audience?  While some have suggested blogs, articles, and social media (facebook, twitter, linked in), the answer lies within the following strategies: 1) Drive Content – People like to learn; they want to develop their skills, knowledge and expertise.  if […]

Continue Reading 0

Blogging….and the beat goes on.

Written by: Cheryl Ellemberg, owner www.abdpromotions.com, www.gilroypromo.com Blogging has become a way of life.  To have the freedom and the platform to be able to express what you want to present to the world…is incredible.  We’ve learned some important lessons along the way that really help with blogging.  Here they are: 1) Purpose: What is […]

Continue Reading 0

Web Design and Ecommerce

The Gilroy Chamber of Commerce has asked us to present the basics of Web Design and Ecommerce. Web Design and Ecommerce   Website Basics: Any website needs 4 key elements: 1. Domain Name A domain is the address you need to access a website. 1and1.com, hostgator.com, justhost.com These services are $10 – $12 per year […]

Continue Reading 0