Written by: Cheryl Ellemberg, owner www.abdpromotions.com, www.gilroypromo.com

Blogging has become a way of life.  To have the freedom and the platform to be able to express what you want to present to the world…is incredible.  We’ve learned some important lessons along the way that really help with blogging.  Here they are:

1) Purpose: What is your your purpose for blogging?  Is it to talk about your products and services?  Is it to generate traffic to your website and if so, do you have back links to your website? Perhaps you are building a mechanism to be able to communicate directly with your customers?  Maybe, you just want to write and have an international audience.  Know your purpose.

2) Passion:  What do you love to do?  Does this passion come out in your writing?  Do you have a story to share?

3) Content: What valuable  information do you have to share with the world?  Is it timely?  Is it useful to a general audience or to a very targeted audience?

4) Consistency:  Are you blogging often?  Communication means that you should hear from your blogger and your audience every now and then….timing is up to you.


Blogging is like music….keep it flowing!

And the beat goes on…….