Market Visibility

By: Cheryl Ellemberg, www.abdpromotions, www.gilroypromo.com

What does it take to get visible online?

In today’s market, it seems daunting to figure out the secret to becoming successful online.  How do you build a business that touches people around the world from your computer?

Three Cs: Be: Consistent, Constant and Committed.  Let’s explore.

Consistent:  To market yourself, you have to dedicate time everyday, at least one hour everyday, 5 days a week, to actively market your business.  You can use programs like PING or Hootsuite to update all your status reports and link to relevant articles.    You can 2 or 3 days for example updating your blog posts and the other days commenting on other blogs to create links to your site.  Driving traffic to your website is key for online visibility. Being consistent is adhering to the same principles, course and form.

Constant:  Keeping on touch with people in a helpful manner is a positive way to promote business.  When you build thoughtful connections with partners, clients, community…..you establish yourself as trustworthy and caring.  Be constant and present for people so you remain in their thoughts.  You become memorable.  Being constant is being regularly recurrent, continual and persistent

Commitment:  Behind a Successful business is a team of people who are committed to see you successful.  There is a back and forth relationship.  To use a sports team analogy, if someone throws you the football, will you catch it?  If someone sends you a client, will you take care of them?  Commitment is the act of committing, pledging, or engaging oneself.

It is the one who is constant, consistent and committed who is going to be successful because you won’t accept anything else.

Always bear in mind that your own resolution to succeed is more important than any other.

~Abraham Lincoln

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