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Intero Real Estate with Chris Ordaz

Intero is a real estate company located on First Street in Gilroy. The company got rated the best real estate company in the Silicon Valley in 2009 by San Jose Mercury News. It is one of the fastest growing real estate agencies, with more than 80 agents at the Gilroy office alone. The word intero is […]

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Sassy Pooch Dog and Cat Grooming

From the words of owner Albert Frias, “At Sassy Pooch & Kitty Too, we offer much more than your ordinary pet grooming experience. We are dedicated to maintaining a friendly setting where pets are safe, respected, and admired. Our expert staff specializes in positive pet interaction, making dogs and cats (and their owners) feel right […]

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State Farm Agency with Ken Williams

Please extend a warm welcome to Ken Williams, State Farm Agency in Morgan Hill, California.  Their mission is to help people manage the risks of everyday life, recover from the unexpected and realize their dreams. Ken Williams is there for you….Like a Good neighbor, State Farm is there! Street Address: 1295 E Dunne Ave Ste […]

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A Unique Boutique

Recently, we have had the wonderful opportunity to work with a small business owner, Toni Diaz.  She owns “A Unique Boutique” which caters to women and couples.  Bring romance into your relationship and go visit Toni.  She’s an expert who can offer advice and tips to make the most of your romantic life.  A Unique […]

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Entrepreneurship – It’s Limitless

To be an entrepreneur means to as Beyonce says “Free Your Mind….and the Rest will Follow”.  Possibilities for how to navigate your business will depend on the ability of its leader to problem solve and critically think throughout the journey.  There are so many challenges and barriers but the outcome of success is so worthwhile.  […]

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Success happens when you Surround Yourself with Smart People

Sometimes small business owners ponder what makes sense for their business to be successful.  As time goes on, the answers become easier because your connections grow, your experiences make you wiser but most of all, you surround yourself with smart people.  carefully choosing who you do business with is part of what makes your business […]

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Remember the Name -ABD

Sometimes it amazes me how you can be inspired by a simple song.  In this instance, a song by Linkin Park called “Remember the Name” inspired me to write about why branding for your business can be so difficult, yet important.  The lyrics go “This is ten percent luck, twenty percent skill, Fifteen percent concentrated […]

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What circles are you in?

Have you heard of the saying “tell me who your friends are and I’ll tell you who you are”?   This goes for small business owners too.  Being associated with successful companies implies that you too have been successful in order to be a viable part of that circle.  So I ask you…..are you in the […]

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Brand Stickiness

What makes it so someone remember you above the rest?  Was your encounter with them memorable in some way?  Was it unusual, difficult, happy, sad, funny? Often, people don’t remember what you say but rather how you make them feel.   This is why attention to detail when delivering your product or service is critical.  […]

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Is it Easy to Buy from You?

As a small business owner, I ask why experienced business owners have more success than those who have just started.  Part of the answer lies in how you answer the question “Is it easy to buy from you?”  Have you made it as easy as possible for your client to order from you?  Are you […]

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