As an entrepreneur, it’s important to stay ahead of the curve.  Being a visionary is great but being able to adapt the real life situations and how the world is changing can make the difference between surviving and thriving.   Looking at trends is not just for the fashionista….  it’s is for those who want to keep in touch with what people are talking able, what is current and more importantly, what will be happening in the near future.

A successful business is one that solves people’s problems and adds value to the customer.   People don’t go to school to learn how to solve problems but they do go to school to learn how to learn.  In business, people want to see problems fixed, someone who can help them and something that is entertaining or fun.  Trending helps to know what is worth paying attention to.

Listen and observe what people want and need…..That’s one secret to a successful business.